Privacy policy

Last updated: June 10, 2026

Nova Sports Bikes operates this store and website (novasportsbikes.com), including all related information, content, features, tools, products, and services, in order to provide you, the customer, with a transparent and secure shopping experience (the "Services"). Nova Sports Bikes is powered by Shopify, which enables us to provide the Services to you. This Privacy Policy describes how we collect, use, and disclose your personal information when you visit, use, or make a purchase or other transaction using the Services or otherwise communicate with us. If there is a conflict between our Terms of Service and this Privacy Policy, this Privacy Policy controls with respect to the collection, processing, and disclosure of your personal information.

Please read this Privacy Policy carefully. By using and accessing any of the Services, you acknowledge that you have read this Privacy Policy and understand the collection, use, and disclosure of your information as described in this Privacy Policy.

1. Personal Information We Collect or Process

When we use the term "personal information," we are referring to information that identifies or can reasonably be linked to you or another person. Personal information does not include information that is collected anonymously or that has been de-identified, so that it cannot identify or be reasonably linked to you. We may collect or process the following categories of personal information, depending on how you interact with our Services, in accordance with the Privacy Act 1988 (Cth) and applicable Australian laws:

- Contact details: Including your name, delivery address, billing address, phone number, and email address.

- Financial information: Transaction details, form of payment, payment confirmation, and relevant bank transfer reference details needed to clear manual invoices.

- Account information: Including your username, password, security questions, preferences, and system settings.

- Transaction information: Including the items you view, put in your cart, add to your wishlist, or purchase, return, exchange, or cancel and your past transaction history.

- Communications: Including the specific information you include in communications with us, for example, when sending an email to our customer support desk.

- Device information: Including information about your device, browser, or network connection, your IP address, and other unique web identifiers.

- Usage information: Including data regarding your interaction with the Services, including how and when you interact with or navigate our website.

2. Personal Information Sources

We may collect personal information from the following sources:

- Directly from you: Including when you visit the site, create an account, communicate with us, or provide us with your data during checkout.

- Automatically through the Services: Generated from your device when you interact with our products or visit our website, primarily through the use of tracking cookies and similar diagnostic technologies.

- From our service providers: Including when we engage external tech partners to enable operations and when they process your information strictly on our corporate behalf.

3. How We Use Your Personal Information

Depending on how you interact with us, we use your personal information to fulfill our business operations for the following purposes:

- Provide, Tailor, and Improve the Services: To perform our contract with you, process your automated transactions, fulfill your orders, manage your delivery data, facilitate any returns/exchanges, and create a customized layout for your experience.

- Marketing and Advertising: To send promotional updates or advertising notices by email or digital messaging channels, and to display relevant online advertisements on our site or external media platforms based on your browsing activity.

- Security and Fraud Prevention: To authenticate accounts, ensure secure manual bank transfers, detect and mitigate fraudulent or unsafe transactions, protect public safety, and secure our network infrastructure.

- Communicating with You: To provide responsive customer support and maintain an effective and professional business relationship with you.

- Legal Compliance: To comply with applicable Australian regulations, respond to legal processes or law enforcement requests, protect our internal corporate assets, and enforce our core structural policies.

4. How We Disclose Personal Information

In specific circumstances, we may disclose your personal information to trusted third parties for standard operational purposes:

- With Shopify, hosting vendors, distribution couriers, freight handlers, and logistics partners who directly enable us to pack, ship, and trace your sports bikes across Australia.

- With digital marketing partners to optimize targeted campaigns in accordance with global consumer standards.

- When you specifically request or consent to data disclosure, such as integrating social media plugins or authorization widgets.

- In connection with corporate business transitions like mergers, restructuring, asset liquidations, or enforcing statutory terms of service.

5. Relationship with Shopify

Our Services are hosted on the Shopify ecommerce platform. Shopify processes and stores personal information regarding your access to ensure systemic features run smoothly. Information you submit to our interface will be securely transmitted to and managed by Shopify. Shopify may maintain transactional records outside of Australia to support data backup networks and global security architecture. To learn more about how Shopify processes data, you can consult the Shopify Consumer Privacy Policy.

6. Third Party Websites and Links

Our portal may contain links to external web platforms operated by third parties (such as component brand partners). If you choose to leave our platform via these connections, you should read their independent privacy policies. We hold no liability for the data integrity, contents, or safety protocols maintained on third-party domains.

7. Children's Data

Our Services are not designed for children, and we do not intentionally track or harvest personal details from individuals under the age of majority in their respective state or territory. If a minor has supplied personal data, a parent or legal guardian may reach out to our desk to request an immediate purge of that data.

8. Security and Retention of Your Information

We implement reasonable physical and digital safeguards to defend your personal information from unauthorized access, misuse, loss, or alteration. However, no web framework can claim absolute invulnerability. Any basic communication sent over open email channels may not be secure in transit. We maintain data retention logs only for as long as necessary to complete your shipping transactions, support your user account, comply with Australian taxation audit requirements, or resolve legal liabilities.

9. Your Rights and Choices

Under the Australian Privacy Principles (APPs), you have key operational rights regarding how your data is handled:

- Right to Access: You have the right to request a formal copy of the personal information we currently hold about you.

- Right to Correct: You may request the immediate amendment or correction of any inaccurate or outdated personal details.

- Right to Delete: You may request the deletion of your customer account profile, subject to existing tax or transactional audit requirements.

- Opt-Out Control: You can remove yourself from marketing distribution queues at any time by utilizing the "Unsubscribe" link located at the bottom of our promotional emails.

We do not discriminate against any customer for exercising their statutory privacy rights. We will verify your identity before processing any data requests to protect your security.

10. Complaints

If you believe we have breached our obligations under the Australian Privacy Principles, you can submit a formal complaint to our support desk using the contact details below. We will investigate the matter and respond in writing within a reasonable timeframe. If you remain unsatisfied with our internal response, you have the right to lodge a formal complaint with the Office of the Australian Information Commissioner (OAIC).

11. Changes to This Privacy Policy

We may revise this Privacy Policy periodically to reflect shifts in our logistics, operational safety protocols, or regional legislation. Any modified version will be posted directly to this page with an updated tracking date.

12. Contact Information

For any privacy inquiries, data access requests, or policy questions, please contact our support desk:

Store Name: Nova Sports Bikes

ABN: 90 421 749 981

Phone: +61 468 226 150

Email: support@novasportsbikes.com

Address: 40 Roseland Ave, Rochedale South, QLD 4123, Australia

Operational Hours: